The NFL is all about money–money from ticket sales, money from jersey sales, money from the networks.  Money from the networks that they make by selling sponsorships and ads.  Often sponsorships and ads from beer companies.

However, when it comes to the players, beer and alcohol is a no no–at least for endorsements.  That’s why Charles Woodson can’t promote his wine, called TwentyFour.  The NFL apparently sent Woodson a letter, saying:

…any interviews supporting alcohol would be seen as an endorsement and “may have a detrimental effect on the great number of young fans who follow our game.”

Like the article we linked to, we find it amazing that the NFL can promote as much beer as they want, but a player can’t promote his own line of wine.  And yet we find it somewhat surprising that the simple act of having a wine isn’t enough ‘endorsement’ to get the league to put it’s foot down.

And we’re going to go out on a limb, and say that Woodson developed his taste for wine in his playing days in Oakland–not Green Bay.